This latest research addresses a wide range of critical issues as this market evolves into a broader, more diverse and complex one.
We have surveyed 500 consumers and dealers, covering over 50 product types – from printer cartridges to office paper, multi-function devices and stationery. We have also extended our research to the new categories of furniture, beverages, printing and janitorial products.
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Areas addressed include: - Detailed quantifications of products, channels and consumer segments
- Product and customer segment growth rates
- Most attractive customer segments
- Assessment of market trends
- Market drivers
- Measurement/tracking of office workers and commercial office space
- Review of the Government segment
- Private label analysis
- Top brands in the market
- Detailed brand analysis by product including reason for brand choice
- Main packaging units purchased, by product
- Overview of 'non-core' office product categories - furniture, beverages and janitorial products
- Review of industry structure
- Distribution trends
- Competitive review: dealers sales and market shares, plus benchmarks of operating performance
- Competitive review: suppliers sales and categories supplied
- Review of main capabilities required for future success (dealers and suppliers)
- Customer ratings of main dealers, wholesalers and suppliers
- Market outlook to 2008
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Price:
Price on application
Contact:
Kevin McDonald
PH: +61 3 9614 0011 
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Adobe PDF and Microsoft Powerpoint document files for download by subscribers
Adobe PDF and Microsoft Powerpoint document files for download by subscribers